You do not have to use the actual Clickbank hoplink if you prefer not to in order to generate referrals. Something called cloaking is a popular way to embed the hoplink into a different, shorter URL. For example, you could sell a special ebook on flowers, and use your Clickbank affiliate link, which contains a long string of information as well as your tid or tracking ID. Alternatively, you can create a website specifically designed for selling this item, but make it easier to remember and more “catchy”, such as www.flowerbookforpros.com (this URL is used purely as an example and is in no way affiliated with Clickbank). You can have this home page redirect to your hoplink or embed it into the script, so people who buy something are actually doing so through your Clickbank account.

Unfortunately even with all of the security measures that Clickbank has put in place, Internet thieves can still try to steal your affiliate links and get credit for your sales. This is where cloaking becomes extremely important. A service called Tiny URL (www.tinyurl.com) is a great way to make sure this does not happen. The service converts your hoplink into a new link that will be coming straight from tiny URL.

While it looks totally different from a traditional Clickbank hoplink, it will actually sort of “redirect” the person to your website using the cloaked URL, but it will go directly through your Clickbank affiliate link. It masks the Clickbank link so people up to no good have no way of seeing your original hoplink. Therefore, no nickname data or affiliate tid numbers can be stolen.

Another reason that the Clickbank links are open to potential fraud is that anyone can easily manipulate your hoplink and change it to their own Clickbank nickname. While this is an obvious violation of policy and is considered theft, it is
also easy for people to do yet difficult to track in some instances.

A good way to protect your links is to cloak them and then upload the links on your own private server. Then, you can upload them to the website. Cloaking the links converts your affiliate link into an easy to see yet difficult to decipher referral link that only you know. There are even programs out there designed to specifically help users cloak their links as well as protect them from thieves.
There are many other link shortening services out there besides tiny URL, so do your homework and see which one will suit your needs best. Aside from the fact that cloaking is a good way to help deter Internet theft, it also appeals to
customers much more. Think about it: would you be more likely to click on a long, number and letter filled Clickbank hoplink, or a sleek, easy to understand .com website? Obviously, you’d choose the latter, and there’s no doubt your
customers would, too. Cloaking your affiliate links really opens the door to many more customers and gives you a lot more exposure, while your website looks more professional and polished.
Another good point when it comes to cloaking is that you now have full and total control over your links and where they lead. Find a good link cloaking service that you like, and be sure that they offer tracking stats much like Clickbank does. This way you’ll be able to watch not only how many sales you’re getting but where the sales are coming from and how well you are doing in the virtual marketplace.

A good rule of thumb is that if you find a link-cloaking program that does not offer stats or reports, it’s best to stay away. Try to find services that offer trusted advice and are stable without any problems. Read reviews, talk to fellow Clickbank affiliates, and check that they have a good solid reporting feature. In the event that the software program fails or goes under, you don’t want to lose your links! It’s also a great idea to save your URLs onto your hard drive
somewhere in case this happens. Since cloaking links can be rather complicated, it’s a good idea to try to do as
much research as possible in order to ensure that you choose the best URL, service and method that will work for you. While the hoplink feature through Clickbank is easy and pretty direct, there are more and more possible threats of
fraud and theft than there were in years past.
Thanks to new technology and people becoming more and more computer savvy, the window is open for potential loss of revenue for you. That’s why it is so important to properly cloak and track your links as thoroughly as possible.

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A hoplink is a link that will take the customer back to the affiliate’s target URL that will in turn automatically credit the affiliate when the sale is made. Without the hoplink, you’re basically referring customers to Clickbank material free of charge, and you won’t see the great results you would get with a real, active affiliate account that uses the hoplink feature.

The hoplink should follow this format:
http://AFFILIATE.PUBLISHER.hop.clickbank.net. When integrating the hoplink, you’d need to replace the affiliate portion with your actual affiliate name. Remember, this is the nickname you chose when you originally signed up with
Clickbank. The publisher portion of the hoplink would need to be replaced with the publisher’s nickname. The hoplink will look like this in HTML: <a href=”http://AFFILIATE.PUBLISHER.hop.clickbank.net”target=_top>CLICK HERE</a> When the hoplink is entered in HTML format, you’ll also have to replace the portion that says “CLICK HERE” with anything you like. This can be promotional wording such as “Don’t miss out! Buy now!” or an image if you like.
The great thing about the hoplink is that you’re able to integrate some of your own creativity here. You can edit the images you want people to see as well as the text to better adjust it to your customers’ desires. This may take some time, but with a little bit of practice, you should be able to find your own combination of promotional words and images that will grab the attention of buyers. A tracking code is essential to ensuring that affiliates get credit, so this will also need to be added to your hoplink. A hoplink with a tracking code has to abide by the standards as set forth by
Clickbank. It can be up to 8 characters in length and must contain alpha and numeric characters only. Anything longer than 8 total characters will be automatically shortened. If a tracking code has anything other than letters and
numbers, it will be removed immediately and will not show up in your tracking reports. This is important, so be sure the tracking codes you implement are correct. Here is what a hoplink looks like with an associated tracking code:
http://AFFILIATE.PUBLISHER.hop.clickbank.net/?tid=zzzzz You will notice the characters tid shown before the code. This is the tracking code parameter and must be included, and has to be in letter case.
You can find publishers to link to and implement by checking out the Clickbank arketplace. Here, you’ll find hundreds of authors and material to choose from so that you can integrate the publisher of your choosing into your hoplink. In order to be paid via referrals, you must use the hoplink feature. This is how Clickbank tracks its thousands of referrals in the system, so keep this in mind when you’re using and integrating your hoplinks. One excellent feature of Clickbank is that you can earn credit for a referral up to 60 days after a customer visits the site, as long as they make a purchase within that time frame. Remember, over 75% of Clickbank earnings come from referrals from affiliates, so it’s important to integrate the hoplink into as many avenues as possible in order to make the most income.

Knowing how to use hoplinks is definitely key. Keep in mind that you cannot integrate hoplinks into applets, or by making them open into a frame, iframe, or image. This is an illegal hoplink and will not generate the proper referral. Check Clickbank’s policies to ensure you are using your hoplinks appropriately to ensure you will get the proper credit. If you’re caught abusing the hoplink system and continue to post them illegally, Clickbank reserves the right to remove your account without any prior notice. If you want to target your hoplink so that it opens in a new window, simply add the target at the end to “_blank.” This will target the hoplink to a new window.

Some affiliates like to use this feature because it grabs potential customers’ attention better, but you can use your own personal discretion. If your website uses rotating ads to generate revenue, you can integrate the hoplink into the ads, however it cannot take up the entire frame. In other words, when a customer clicks on the hoplink in the ad, it must be created to open a brand new window at that point. Some commonly used browsers are set to reject something called “3rd party cookies.” If you run into a situation like this, keep in mind that all hoplinks through Clickbank open at the top level of the browser window. This means that all cookies will be redirected, making them 1st party instead and therefore not being rejected.
Many other affiliate programs will not do this. Instead, they usually embed their links in an outside frame or image on the website. When this happens, the browser recognizes it as a 3rd party cookie because the domain names do not
match which raises a red flag to the browser. Cookies are a common way to track what links people have clicked on. In most cases this is a very accurate way to track your sales and referrals. However, there are some instances where cookies will not work when it comes to tracking your sales. Customers can turn their cookies off in the browser or they might be using a new form of privacy protection software that has disabled cookies. When this happens, Clickbank may not be able to register the hoplink. There is a new technology that was recently developed that helps to accurately track all sales through hoplinks in cases where cookies may not be enabled.

Clickbank developed this new technology especially for its affiliates to help make certain that they are receiving the referrals they deserve, whether the customer has allowed cookies or not.
There are many other redirect options users can utilize with their hoplinks. It’s also important to note that publishers can see where their material is being sold. They know how to tell which affiliates are referring people to their site. In some cases, a publisher might even hold contests to encourage affiliates to get more sales. It also helps the publishers to better hone in on the type of material that’s selling the most, and where those websites are located. This feature gives both publisher and affiliate an advantage: the ability to track where sales go and where they come from in order to better market their product.
Another and perhaps one of the most important items to note about hoplinks is that Google and other popular search engines have no problem recognizing hoplinks. This means that with the right marketing and keywords, affiliates have
the potential to reach thousands of customers daily! While Clickbank does its best to ensure that all affiliates get the proper credit through the use of cookies and the hoplink feature, they have issued the following disclaimer: “The affiliate (if any) we associate with any sale is determined by an automated tracking system. Any decision made by this system is final, and not subject to petition or debate. Though we believe our tracking system to be more fair and
accurate than any alternative, we make no representation regarding the ability of the system to track any specific customer, for any specific length of time.” In other words, if you happen to lose a referral or two due to customers going around the cookies or hoplink system, Clickbank cannot be held accountable.
Publishers may market or sell their material, ebooks, and digital downloads through other websites aside from Clickbank. If this is the case and you as an affiliate wish to refer someone to their website, bear in mind that you can only get credit if the person makes the purchase through your individual hoplink. If you do not, then Clickbank cannot be responsible for the sale coming from another outside source. If you find you’re having problems with your hoplinks, you may use the support forum feature at the Clickbank website. Also, be sure to make certain that everything has been spelled correctly. Sometimes small, tiny mistakes can cause you to lose the affiliate referral so be sure that your hoplinks are all coded and spelled the right way. The hoplinks feature within the Marketplace is an
absolutely wonderful resource for beginning affiliates. It’s easy, fast, and user friendly. With a little bit of practice you’ll be able to market your links the right way and watch the sales start rolling in.

As a Clickbank affiliate, you want to have as much success as possible so you an make money, and this requires effort on your part. A large part of this falls onto your shoulders as the individual reseller, and how aggressively you decide
to market your product or products. This can take some time and some research, and more than likely a few instances of trial and error. You might not make thousands or even hundreds of dollars in your first year, and you may not necessarily market the right product the first time. Find what works by trying to market several different things until you discover what works best for you. On the other hand, some people can be wildly successful selling digital products online.
A good way to help sell your Clickbank products is to find out what is selling the most online at the moment. The Internet is a dynamic place where things can change rather rapidly, so you want to be sure you’re keeping up with the times. Network with other affiliates to find out what works best for them as well. Look into items that people are buying, current events that people are keeping up with, and the hottest trends in technology and other things like natural supplements, and social activities. Understanding the customer and what they want in a product will really help you to hone in on what people want. Utilize the Marketplace and try to search for the top products fairly regularly. By knowing what is currently the most popular item, you can have the edge over other sellers. Push the product as aggressively as you can online by creating a real presence. This means using the pitch pages in a manner that will get others’ attention. You can do this by creating hoplinks on other websites, which are designed to direct potential customers to your affiliate site.
Blogs are another great way to market your products. Create a blog that is specifically about the subject of your product. For example, if you choose to market an ebook about natural cures for common ailments, create a blog around this topic. You can use a format such as Wordpress (www.wordpress.org), Blogger (www.blogger.com) or any other blogging site. These websites are already successful in their own right, so by creating your own blog and joining the website, you have the potential to reach thousands of potential customers. When you write the blog, try to sound like an expert in the subject. This shows people that you are confident in what you’re discussing, and that the information you can provide them will give them the ultimate answers to what they are looking for. By posting a thorough, well-read blog, you’re encouraging people to go that next step and purchase the ebook or other published work, which will clench the sale.

It’s a good idea to learn as much as you can about the subject of the items you’re selling, so you know what to tell those who ask specific questions on the blog. This really helps to encourage visitors to look into the subject deeper.
It might take some time to get the sales you’re looking for, and the skills you need to market effectively will also take some time to master. Learn about all of the wonderful resources available to you on the World Wide Web so you can
market the information accordingly. By doing your homework and trying out several different avenues to help you market the material, you’ll be guaranteed to find one that will work best for you and be able to clench sales to bring in
revenue. You can also utilize SEO writing to help you get better success.

SEO stands for Search Engine Optimization, and it’s designed to bring you more exposure when someone searches for specific terms in search engines such as Google.com. Writing an article rich with the keywords you’ve designated to sell your ebook and then implanting that article on your website will bring in more hits, thus bringing in more sales for you to gain commission on. SEO marketing is quite successful; it has been attributed to a lot of affiliate’s success over the years.
The real trick to determining which products you will have success in promoting is to find out what the hottest items or topics are at the moment. Then, use Clickbank’s Marketplace and find products relating to these things, and market
the pitch page as well as link to your site with them. Use blogs, articles, web pages, and word of mouth to get the exposure you will need to be a success. Then, let the sales come to you. People will begin buying the product, and you
will begin to see the commission come in. Use the formula devised by Clickbank to determine your own choices for top sellers. The gravity factor is especially important, since this one analyzes which pages generate hits that actually turn into real sales. In the larger scheme of Internet marketing, the pages that move from a click to a sale are what people are looking for. Find the products with the best productivity rating so you can help to ensure that you will make money as an affiliate by getting sales.

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Clickbank offers its affiliates the opportunity to shop through thousands of different titles based on several criteria in the marketplace area of the website. This allows users to customize their website to sell ebooks or other digital
downloads based on a particular subject, author, or other term as they see fit. There are 9 main categories that affiliates can pick material from: business-tobusiness, home & family, computing & Internet, health & fitness, money &
employment, fun & entertainment, marketing & ads, society & culture, and sports & recreation.

Any items within the marketplace can be searched by main subject as well as subtopic, popularity, and of course, a keyword. Users can also look them up by product type, which in this case will be either standard billing (where customers are charged a one time price), or recurring billing (where customers are billed weekly or monthly based on a subscription). Affiliates can view what is called a “pitch page” so they can see how the products they choose will be presented to the customer. This page is extremely important, since it is what will actually coax
the customer into making a purchase, therefore generating sales.

The pitch page is also important because it represents what the affiliate will be selling. It is basically an introductory website with basic information on the topic that the affiliate will be selling. For example, if the ebook you choose to sell as an affiliate is about buying a new boat, the pitch page will be a simple website getting the reader excited to find out more about how to purchase the boat. The page will let them know that the digital download they’re about to buy is full of helpful information, and can unlock secrets to getting the best deal on a boat. Once the customer decides to buy the material, a sale has been made. Some pitch pages are actually quite detailed, with audio and sometimes video
presentations. The more information included on a pitch page, the better the odds are that a customer will be interested to find out more and will actually close the deal. As an affiliate, it’s important to take a look at the pitch pages before choosing what to sell. Be sure the page is accurate, up to date, informative, and not too over the top.

Sometimes a pitch page can actually turn people off if it’s too pushy or makes claims that are a little too outrageous.
A great feature of the Clickbank Marketplace is that it’s updated every night. This means that as new publishers submit their new materials for approval, the Marketplace is being updated. This also means a lot more selection for affiliates
to choose from, as well as fresh new material. If you want to be a publisher and submit something to Clickbank, it’s important to note that the current categories are the only ones available at this time, so be certain that your material fits within one of the categories.

The Marketplace is an excellent tool for affiliates. It allows them to pick and choose the pages and products that they feel will work best for them, as well as generate the most sales. The ability to search items by keyword is a good feature
and makes finding what you need much more quickly. Each affiliate earns a percentage of every purchase that is made by a referred customer. In fact, over half of the revenue earned comes from the sales of affiliates.
The Marketplace is where everyone goes to select the products they wish to sell in order to refer more traffic. Each product has is own commission rate which can range anywhere from one to seventy-five percent of the total sale amount. The very minimum amount of commission is $0.25, and affiliates can earn up to
$100.00 per sale.

All items in the Marketplace are ranked by something called a productivity score.

The formula as to how Clickbank comes to this score is not made public, but there are several factors involved. The first factor is the $Earned/Sale, which is the average net amount of money earned for each sale referred by an affiliate.
This amount is the net dollar amount that is earned for each individual sale. It can be impacted by things like chargebacks, refunds issued, or the amount of sales tax charged. Certain things like returned (bounced or bad) checks would not affect this number.

The next factor involved in the score of an item in the Marketplace is the Future $ factor. This is the average amount of rebilled revenue by an affiliate thanks to sales they generate from their site. It is usually the total sum of all of the rebilled sales. Another factor involved is the Total $ which is the sum of all of the initial sales made and rebills, divided by the number of initial sales. In other words, this figure is the average total dollar amount per sale, which includes the amount of all rebills that might come out of that sale.
The %Earned/Sale factor is the average percentage commission that’s earned for each referred sale, per affiliate. This number will usually stay the same unless the publisher decides to change his or her payout at a later time. The %Referred factor is the percentage of the publisher’s total sales, which are referred by their affiliates.
Finally, the gravity factor is taken into account. This is the number of separate affiliates who earn a commission by referring a customer to the publisher’s books or digital downloads. For every affiliate paid, Clickbank adds an amount between one penny and one dollar to the total.
In order to get the productivity score, all of these factors are combined together using a secret formula. More recent sales will carry somewhat more weight in computing the total score. In order for publishers to improve their Marketplace ranking, the products have to be able to show a history of reliability in converting referred traffic into paying customers. Essentially, this means that having a page with an item on it is not enough. Just because your website generates traffic, does not mean that it’s bringing in sales. The hits must convert into actual sales before the Marketplace ranking can improve.
Generally, Clickbank looks at the history of sales over the past 8 weeks when factoring scores. Anything that brings in a higher ranking will usually bring more affiliates to the table, and in turn this generates more sales. As an affiliate, it’s important to use the Marketplace to your advantage. Research which topics are hot at the moment and see what sells the most based on the popularity search option. Then, look at the pitch pages carefully to ensure they
represent what you’d like to sell.

Try to choose articles or ebooks that are the highest ranking so you can ensure that your hits to the page will generate real sales. Then, you can wait and watch as the income starts to come in. It’s important to be vigilant when it comes to
marketing these pages, so you’re making absolute certain that the page and product is getting the most exposure possible.

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Signing up for Clickbank is easy. First, it is important to remember that members act as both publishers and affiliates, so you will be signing up for an account as both even if you decide you only want to act as an affiliate. As a publisher, you can sell your own written works online directly through Clickbank, but the material must be your own original writing. When you sign up, be sure to choose a nickname that others will see on your affiliate or direct sales/publisher page.
When choosing a nickname, be sure it’s something original, and something that your buyers will remember. This helps you to stand out in the crowd and encourages people to return to make more purchases later. Pick a nickname that
fits the idea of what you’re trying to sell in terms of the subject matter or material you want to market. You can also choose a more general, professional sounding nickname so it represents a virtual store or business.
The Clickbank sign up page is fairly simple to complete; you’ll need to fill in the fields for your name, address (where the check needs to be sent), email address, contact phone number, the address of your website (when applicable), your new Clickbank nickname, and a secure password.

Before submitting the sign up form, however, there are some important things to remember. If you provide Clickbank with inaccurate or false information, the account can and will be deleted without notice, so make sure you’re entering a valid mailing address, email address, and telephone number.
Once you sign up, be sure to log in and check your account fairly regularly. Even if you’re not getting sales just yet, it’s important to log in. Any account without a login for 90 days is automatically deleted by Clickbank, so make sure you log in on a somewhat regular basis. Finally, it’s essential to know the policies and rules that are enforced by Clickbank. Deceptive marketing schemes, any form of marketing products in a way that could possibly create chargebacks, or anything else that goes against Clickbank’s accounting policy and client contract can cause your account to be deleted immediately.

If you decide not to provide Clickbank with a telephone number for customer service, this is fine as it is not currently required. Clickbank will not give your paying customers a contact number to you directly in the event that they have a question or concern. Instead, if a customer who purchases something from your website is unhappy, they are to contact Clickbank directly. From time to time, a customer or client might request the direct phone number of a publisher, but in the case of an affiliate, they most likely will just go to Clickbank directly.

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Have you been searching all over the Internet for good search engine optimization tips? If so, you’re definitely not alone.

SEO is a hot topic because very few people truly understand the best techniques out there.

I have gathered the top tips that new and experienced Internet marketers alike can benefit from.

These tips include:

• Use the “Yahoo Site Explorer” to discover what backlinks your main competitors have. By going after the same backlinks, you increase your chances of ranking more highly for your desired terms.

• Don’t jump from one site to another. Experts tudies have shown that the more rich and up-to-date your website is, the more highly it will rank.

• Still pay attention to the meta tags. Some people are saying that the meta descriptions and keywords no longer matter. While search engines may not give these as much weight as they used to, there are some smaller engines that still do.

• Quality content still rules. While some marketers are spending most of their time trying to find ways to game the search engines and create content without lifting a finger, smart marketers are still creating (or outsourcing) top quality content that will really make a difference.

• One of the most controversial tips is that duplicate content is not as big of a deal as people make it out to be. Google itself has said that the duplicate content penalty applies more to sites that have duplicate content on their own website and not across different websites. That means if you want to quote another blogger or article, or use something that you are free to reprint on your website, it should not make a difference. It can actually add a great experience for the reader! All the top websites use shared content from similar sources (think: the Associated Press).

Put these search engine optimization tips to use and you should see good results. This is certainly not an all inclusive list, but hopefully it contains some things you have not seen before.

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Have you ever heard of viral marketing? Well, it is a concept based on promoting your product in several places online. That way, many people see and become aware of it – with just a small investment of money from your side.

Viral marketing is more common among small businesses who are mainly interested in getting recognition and don’t have big bucks to hire a professional person. This type of promotion is more likely to tempt people to purchase what you are offering, as it involves the use of various methods such as logos and advertisements.

Two ways of viral marketing can bring good results. You can go into a kind of partnership with another business, and join your knowledge, skills and resources. This way, both sides benefit.  

Another option is to have an affiliate program, in which others will promote your product for you, and they will get a certain share of the profits.

Using social networks can also do a great job in getting your website well known. By adding friends, you can get a large number of people to see what you are offering. Just be sure they are interested in your product…

Of course, one of the things to keep in mind where viral marketing is concerned, is to use it wisely. Don’t be too aggressive and don’t "bomb" your potential customers with too many promotions. Be friendly to your clients, and they will probably be friendly back…

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